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Summarizing slides for customer marketing program architecture and design

I feel like this has been asked before but anyone have some good slides that they use to show executives/internal audiences the architecture and CMM program-design w/ different sub-functions of a customer marketing program (e.g. advocacy, content creation, CAB, lifecycle mktg, VOC). i know you had some from one of the PMA presos. Maybe too?

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you mean a charter slide?

i think so yea - like program design. if I was trying to stand up our revamp a customer marketing program at a decent-sized (1000+ employee) company - what are the different components of a broader customer marketing team/program

Think it was one of your first slides in this preso in vegas - it showed the different pillars/roles within the broader CM/VOC org -

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I don't know if this is exactly what you're looking for, but I put this together as a slide in my 2024 planning deck at the beginning of Q1.

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this is awesome - thank you!

If you want, I can email you my whole deck. It's not proprietary, and at this point in the year, pretty much everything has changed. 🤪

That would be awesome - thank you!

I sent over one shared as well via email.

I shared mine with Evan - here you go - there’s a long form version with more description but this one pager helps me a lot with articulating to others what we do

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I’d also love to see these decks/presentations as well. Do you mind sharing ? Thank you!!

if you'll email me at emily.coleman@solarwinds.com, I'll send it to you.

check with Lauren Turner to request her slides.

Hi , can you please share the decks with me also? My email is tiffany.nguyen44@gmail.com, thank you! I will email for your deck, thank you!

I think this is the deck you're referring to?

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