Hi everyone - I am looking for some good examples (past or present) where you’ve used customer story material in “derivative” content / “snackable” content. Looking for examples of quote cards, customer slide templates, and other creative and alternative way to feature a customer other than a case study. Also -if you have a customer quote or approval to use a logo, but no written story, how have you been able to promote it? I’m looking for screen shots / links to look at for some inspiration. Thank you! #question
We capture customer quotes in Deeto so they are automatically marketing approved when they come in, then create LinkedIn posts like this one
Snackable content is my favorite use of customer case studies! The written case study on the website is the foundation that can then be sliced and diced into things like:
SlapFive has a bunch of page templates you can browse on their site: https://slapfive.slapfive.com/b/clbwnspdg00kc35ahuj1i3hxk/SlapFive_Template_Catalog
Hi . Not sure if you'll be at CustomerX Con next week but and I will be doing a presentation on exactly this topic.
In the meantime, here are some examples of sales slides: https://www.upliftcontent.com/blog/4-case-study-slide-examples/.
Here are some examples of different formats: https://www.upliftcontent.com/blog/repurpose-your-case-studies/.
And here's a deeper dive on how to share your stories on LinkedIn: https://docs.google.com/presentation/d/1--7Pxu5SXYGpqn1BaToS8O8sbZvOJ8pwR9r3Bq4CSnY/edit?usp=sharing
Thank you, and ! Unfortunately I cannot make it to CustomerX Con, but if you post a recording of your presentation or your slides, I would love to see them. Have a great week in Boston.