Join Other Customer Marketing & Advocacy Professionals

Customer awards program brief and best practices

Does anyone have a customer awards program brief?

Would love to hear:

  • How did you decide to open submission vs. have internal team members nominate customers?
  • How did you decide which awards to create?
  • Who judged award submissions? (Internal, external, etc.)

I've been part of a few industry awards initiatives, but never strictly customers. Looking to get our V1 stood up this year.

7
A
V
S
25 comments

Me! Standing this up right now. Want to have a call? I can run you through what we've done.

I would love this too! Not planning yet but dreaming of it :)

Would you be open to screen recording walkthrough? That way Valeria, myself, and whoever else could get the walkthrough?

As it's client material, I'm not able to record anything πŸ₯Ί

Ah. Totally get that.

Happy to arrange a call that works for the 3 of us though

I was deeply involved in this process at VMware in '21 and '23. Would be happy to share some insight!

I have a brief, but it's very technical and wouldnt make much sense outside of my org. Happy to get on a call!

i would love to join you all if you do end up speaking!

I dont have a brief but Im happy to chat with you about the one we just did!

Happy to arrange a call for next week if y'all want to discuss?

i definitely still have the process doc that we presented as part of the creation of the Golden Grot Awards.

happy to share them on that call next week if i can join it. Though the caveats of my schedule certainly apply as I don't want to leave y'all hanging. can you add me?

Some options:
Mon, June 17 @ 11am PT/2pm ET (πŸ’š)
Tues, June 18 @ 1pm PT/4pm ET (πŸ’™)
Thurs, June 20 @ 9am PT/12pm ET (❀)

Share your availability with the emojis?

I'll do my best to get a time everyone can attend. Also, I'm in Canada so not off on Wednesday for Juneteenth but know that's a holiday for the Americans. Could do an option that date if others are available?

Thank you for taking charge on organizing, !

I've scheduled for Tuesday!

Awards Program Chat
Tuesday, June 18 Β· 1:00 – 2:00pm
Time zone: America/Vancouver
Google Meet joining info
Video call link: https://meet.google.com/szh-ewnc-dvk
Or dial: β€ͺ(CA) +1 587-688-6279‬ PIN: β€ͺ820 882 372‬#
More phone numbers: https://tel.meet/szh-ewnc-dvk?pin=2288535106360

i just got approved for the CAP summer session, so i won't make it πŸ₯² thank you so much alexie!

On my calendar, thanks for scheduling, Alexie!

I'd love to join tomorrow as I'm looking to launch a customer awards program too! Thanks!

I can hop on for the first 30 today!

is it too late for me to crash this party too? πŸ™

absolutely not! Connection info is above!

Add a reply
Sign up and join the conversation on Slack