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Customer advisory board: meaningful prompts for peer networking and relationship building

EEmily Gover
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Hi everyone 👋 For those who run Customer Advisory Boards, I would love to pick your brains about meaningful prompts/questions you've asked to facilitate peer networking and relationship building among customers. While a key focus is of course on product feedback, I want to ensure that we are dedicating time for our customers to get to know — and learn from — one another.

Our first CAB will have breakout rooms segmented by role type. Dropping some questions I'm considering (besides the usual "Tell us about your role and company" and casual icebreakers) in 🧵 — would love to hear your thoughts as well...

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4 comments
EEmily Gover

My scratchpad of Qs...

  • What was one of your team's/company's biggest accomplishments from last year?

  • What are the top areas of focus/projects for you team/company this year?

  • Tell us about a project you worked on during your career that you're particularly proud of.

  • What has changed most about your field in the last 1-5 years?

  • How do you think your industry will change in the next 1-5 years?

LLauren Stefano

Not an icebreaker type question, but I am planning to ask each of my CAB members to come to our next meeting with a problem they're currently facing so the group can workshop them together

EEmily Gover

Love that idea !

AAmanda Peacock

I think it depends what industry youre in but also could add something around

  1. How are you approaching AI in your business?
  2. What are the biggest business challenges you're solving in the next 18 months?

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