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Struggling with Email Subject Lines: Seeking Help and Protips

looking for email subject line helpppp ... I write/send all of our customer comms as part of my role and have been struggling with subject lines lately 🫠 anyone have any protips or sites they use or recommendations?

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9 comments

I ask ChatGPT and tell it to use a pun. 🤣

ChatGPT is great for this!

any prompt suggestions for GPT? i feel like they keep giving me like 5 variations of the same subject lines .. unlock saving, supercharge your ...,

I feel you! When you write tons of comms, headlines are a big pain to get creative with

Hi Amanda,

One interesting thing I've found about email subject line lore is that a lot of opinions are often stated as facts and become sometimes become unduly recognized as best practices. I've been in the email marketing industry since the beginning and I've never found a better authority on subject lines than Dela Quist of Alchemy Worx. Instead of taking a common sense approach (which is often wrong), Dela rigorously tests approaches. He has written a lot about subject line practices. Here are a couple of examples: https://www.linkedin.com/pulse/key-effective-subject-lines-originality-find-out-how-dela-quist

https://www.linkedin.com/pulse/opened-your-email-subject-lines-still-drive-engagement-dela-quist

Definitely check out the Alchemy Worx website:
https://alchemyworx.com/

Also, Here is a community of venerable email marketers - you won't find better experience anywhere else:
https://www.onlyinfluencers.com/

I’m an Anthropic and Grammarly fan — I’ve found both helpful!

+1 for Anthrophic — I think Claude is better at writing ideas than ChatGPT

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