Rewarding and incentivizing customer advocates for a reference program

I think a highly curated networking opportunity would be appreciated.

In my experience, it could involve:

• making sure other top execs will be attending and sharing that with the group
• it's planned far ahead into the future they can make sure to block off the time/date
• learning about their goals/obstacles/needs before hand
• ensuring they know these topics will be addressed (to make sure there is value for everyone attending)
• participants willing to start sharing or be called upon on the call (or in real life)
• curated introductions or breakout rooms if virtual
• short comms campaign to keep them interested before the event

a few ideas, some better than others 😀

• get a free ticket to any industry conference of your choice, fully covered by us.
• be a guest on our company podcast to share your story and insights.
• get featured in a LinkedIn post from our company,
• join a private dinner with other executives at a top restaurant in your city.
• receive a $1,000 donation made to a cause you care about, in your name.
• attend an invite-only retreat with other top executives, hosted at a secret location in Colorado
• be the face of a custom case study shared on our website and marketing channels.
• get a box of leadership books
• be invited to judge a pitch competition hosted by our company
• get an invite to join a VIP iMessage group chat channel with other executive customers
• speaking opportunities at our events.
• get a free subscription to a top industry publication or newsletter
• co-host a webinar with our team
• framed recognition certificate or award to display in your office.

Thank you! All great suggestions, really appreciate you!