Anyone have some creative ideas for promoting your Community before and during your company conference? We have sign ups in the email promotions, QR codes for the digital screens and registration tables, and pins for existing members to show support
Are you doing a Community-exclusive event or content there?
If your event app has some type of passport game (e.g. visit 'x' number of booths to be entered to win 'xyz'), you could consider reaching out to your event team to add your community booth (if you have one!) to the list to help boost foot traffic.
You could also consider community-specific contests, games, giveaways, scavenger hunts, or meetups to increase your member-to-member touch points at the event.
I've seen some past clients play community Bingo (e.g. 'find another member from the same state as you') while others have hosted their own 'spirit day' where all members come dressed in tie dye clothing on the first Tuesday of the conference.
There are also booth-specific activations like hiring a professional photographer to take free headshots or having a caricaturist or barista to help create a unique onsite experience.