Wanted to pop in and say hi and I miss this group! I’ll be around more now that I’m settled into my new role. Hope everyone is well and surviving the end of the calendar year!

Okay I'm having a new struggle pop up that's work related but not specific to CMA. Can we chat about it?

I'm going to preface this by saying that I'm 90% sure I have ADHD. I have found that lately when I'm walking the dog, driving, cleaning my house... doing anything other than sitting at my desk... I have an endless flow of ideas, questions, and strategies to implement over the next few months. Sometimes I'm able to do a quick voice memo or jot them down in my notes app but sometimes I just can't so I try to remember them. And then I sit down at my laptop and I'm blank. Nothing. Not a single idea. It's like writer's block in front of a blank page and it's killing me.

This new mental hurdle is making my imposter syndrome run wild. So how do you all stay organized with the myriad of projects we work on in customer marketing? And any recommendations on capturing those on-the-go lightbulb moments for actual use later?

I'm on week 2 of my new role after a month off to reset so I'm taking this all with a grain of salt but I thought I'd see if you all have suggestions. It's like my brain isn't fully back in work mode yet but I need it to be!

I think 30/60/90 plans are entirely dependent on the existing program (or lack thereof). Does lifecycle already exist and you're taking it over or are you wanting to start from the ground up? Does the company send <i>any</i> marketing emails right now (I hope so) and if so who does that today? What kind of team is in place? There are so many factors and that may be why there isn't a reply to your inquiry here. There just isn't a templated plan that applies to most use cases.